It requires investment Link building is not a strategy you can implement overnight, nor a strategy you can run on autopilot. It requires investments and a big investment over a long period of time. You have to do tons of research to stay on top of the latest trends, put hours of effort into every link you build, and wait patiently, for months, before you start seeing results. Most people aren't willing to put so much time and effort into a strategy that they haven't seen work first hand. Advertising Continue reading below It's hard to start This is the biggest hurdle for most marketers to overcome. It's relatively easy to get started with some strategies; for example, you can create a brand page on Facebook in minutes.
Link building does not offer the same warm welcome. Instead, it forces marketers to study hard before making the attempt, and hair masking service during execution they'll likely face lots of rejections, stumbles, and glaring failures before they get it right. Link building rewards persistence, but that persistence is hard to embody when you're new to strategy. If you're an online marketer, there's no reason why you shouldn't incorporate a link building strategy into your overall approach. Between the benefits of SEO, the brand visibility factor, and the direct referral traffic you'll receive, link building (the right way) is convenient, universal, and highly profitable. There's a significant barrier to entry - a learning curve - but it's nothing that a little research and practice can't solve. You owe it to yourself and your brand to pursue it.
Want to ask Jenny an SEO question for her bi-weekly column? Fill out our form or use AskAnSEO on social media. We've had some more great questions this month, so let's get to it, fast style! Will my site have SEO issues if I have two H1 tags of the same title? One will be visible on mobile and the other will just be visible on desktop. No. Because the H1s will only be visible in one or the other, as long as you use a media query command or other similarly supported command to communicate this to the search engine, you will have no problem . Even if you had two H1s on a desktop page, Google will treat the first H1 as main and the second will be treated as normal body text. This is never something you would have significant trouble with, even though all major SEO tools will warn you about it.